Workshops
Learn More about Mark's Results Accelerator Series.
The Results Accelerator Series
Mark’s knowledge-application workshops are based upon his Results Accelerator Series programs. What makes them different from a keynote presentation is that they are designed to help participants specifically apply the ideas they learned. The typical format is a 45–90 minute presentation followed by a 45–90 minute knowledge application session where participants work with a partner or in small groups to apply the ideas they have learned to their business.
The Elevator Speech
Have you ever been asked “What do you do” and responded in a way that you knew the other person really didn’t understand?
In this workshop, you will learn:
- To quickly and effectively communicate what you do in a form of an “elevator speech.”
- To create a written “elevator speech” that you can begin using with your clients and prospects immediately.
The Product is You
Includes a break out session with a written questionnaire to create your biography plus samples for you to model.
In this workshop, you will learn:
- The importance of the first impression you leave in the minds of your prospects and clients.
- To position yourself as an expert in your field with a biography and letters of recommendation.
- To effectively generate referrals using your new collateral material.
Fishing Where the Fish Are
This new way of discerning information from your database will allow you to see patterns and connections that were previously invisible.
In this workshop, you will learn:
- To effectively use your database to create “business intelligence” using the metaphor of a Fish Finder.
- To apply this Fish Finder analogy for finding and closing new business.
- To identify your ideal target client and the best strategy to use to attract them.
